Everything gets an update, even logos, but at least you didn’t have to sit and watch a bar go across the screen for this one!
Why? We felt that it needed a slight nod to the core of what we do, play games to help save precious lives, so we have re-introduced our original strapline and added a game controller into the mix.
The original challenge was to produce a new look that was cuter, eye-catching, colourful and generally more fun, we also wanted it to sit alongside our current beneficiaries First Coast No More Homeless Pets and The Animal House Rescue.
We think you’ll agree with us that this gives the original logo added value and also explains more about what we are in words and pictures.
You’ll see the updated logo rolling out across our channels soon and of course on all the new promotional material for our 2019 event.
We’re still looking for names for the dog and cat, so let us know your ideas and thoughts!